The artwork titled “Untitled (Super rich)” is a creation by the artist Barbara Kruger, who is renowned for her contributions to Conceptual Art and Feminist Art movements. This figurative piece illustrates Kruger’s signature style of juxtaposing textual elements with striking imagery to challenge societal norms and provoke thought regarding issues of identity, consumerism, and the female experience.
In the artwork, a woman’s face is encircled by ice cubes, and accompanied by bold textual phrases including “Super rich,” “Ultra gorgeous,” “Extra skinny,” and “Forever young.” The imagery combines elements of photography with emphatic red and white text, emblematic of Kruger’s distinct visual language. The stark contrast between the imagery and the words creates a powerful commentary on the societal pressures and unrealistic standards imposed particularly on women, epitomizing the critical essence of Kruger’s artistic oeuvre.
